The new institutional targeting system from Zacks IR Tools delivers results other investor targeting platforms can’t rival.
Our Buy-Side Contact Database helps you identify and target contacts ranging from portfolio managers, analysts, directors of research to sell-side analysts. Even better, our system is uniquely designed to tailor results exclusively to your company and to identify the points of contact that you should be targeting.
Our Buy-Side Contact Database utilizes the powerful ZOP Score, a quantitative assessment model that proactively identifies investors who are the best candidates to own your stock. Understanding which firms are likely to buy shares in the near term and the drivers behind investor behavior helps IRO’s better understand the future and enable you to focus on the investors who will add the most value and stability to your current shareholder base.

Our proprietary system offers the data, tools and expertise to drill down on the most relevant and impactful prospects, targeting investors with genuine interest and a history of long-term ownership.
In addition, Zacks IR Targeting has the most robust and easy-to-use set of filters in the industry, allowing you to find and connect with the right firm, and the right person, focusing on the strongest opportunities to dramatically improve the efficiency and return on investment of your investor outreach program.
Here are a few ways we help you identify a strong circle of promising, high-priority investor targets:

Cross-referencing shareholders provides a relevant list of investors who already know and support the industry, allowing users to leverage meeting time more efficiently and effectively.